Unbundling "Contactless" Work: Marketing Personnel and Office Independently

Abstract

During Covid-19, the Corporation's ability to stay strong depends a lot on how quickly it can adjust to new situations. The FoW explains that a new social contract is required because technology has changed the way we work. Organizations that are looking to the future are now emphasizing work practices that put the employee first and give them flexibility and choice. A new way of working depend on trust and adaptability is good both for organizations and the individuals who work there. The organization's top leaders (C-Suite) are adapting how they market their products as well as services to alter how customers feel about them. This study looked at how the Covid-19 pandemic will affect the FoW's marketing in the long term. Because technological, social, and cognitive skills are becoming more important, this study looked into: How can C-suite leaders change the marketing priorities in the workplace to build a strong, future-ready workforce where both staff members and businesses can succeed now and in the long run?  In this study, we looked at the results of surveys and research studies to come up with a strategy for getting employees involved in the FoW that could be sold and changed quickly. Findings can assist predict new trends, like the increase of flexible work from home and where and how the FoW will be used. The results showed that most of the decisions made by the C-suite were moving toward an adaptable and hybrid world, which had an effect on the FoW. The study suggests that companies look for talent that isn't being used, like workers who aren't being hired through traditional methods. The study arrives at the outcome that in the market after the pandemic, employee satisfaction, safety, and empowering are more significant to an organization's success in managing work in a way that helps both workers and businesses. There is discussion about what this means for academics, practitioners, and policymakers.